Both apps cap their free plan at the same 50 monthly orders. What happens the moment you cross that line is where they split: one jumps straight to a single flat price, the other steps you up gradually through four separate bands as your volume grows.
Selleasy and Wiser AI cap free plans at the same 50 monthly orders, but paid pricing works differently: Selleasy jumps straight to $9/mo above that line, while Wiser AI climbs through four tiers — $9, $19, then $49/mo — up to 500 orders. Wiser leans on AI-driven matching; Selleasy leans on broader placement coverage.
Facts pulled directly from each vendor's own Shopify App Store listing. Selleasy's figures were checked 26 August 2026; Wiser AI's were checked 27 August 2026.
Both listings describe their free plans in their own words. Selleasy: "Up to 50 orders/mo. Your store's total order count will be considered." Wiser AI: "For stores with 0 to 50 monthly orders." The cap unit is nearly identical — the split happens entirely in what comes after it.
| App | Plan | Price | Cap unit | Standout feature |
|---|---|---|---|---|
| Selleasy | Free | $0 | 50 orders/mo, total store orders (renews monthly) | Frequently-bought-together recommendations across product, cart & post-purchase |
| Selleasy | Paid (from) | $9/mo | Unlocks orders beyond 50/mo | Broad international market support |
| Wiser AI | Free | $0 | 0–50 monthly orders (renews monthly) | AI-driven recommendation matching |
| Wiser AI | Paid (from) | $9/mo · $19/mo · $49/mo | 51–100 · 101–300 · 301–500 orders/mo | Gradual four-tier pricing ladder |
Selleasy: apps.shopify.com/upsell-cross-sell-kit-1, read from the vendor's own listing 26 August 2026 · Wiser AI: apps.shopify.com/recommended-products-wiser, read from the vendor's own listing 27 August 2026.
Wiser AI's full published ladder above the free plan: $9/mo for 51–100 orders, $19/mo for 101–300 orders, and $49/mo for 301–500 orders — three separate steps inside a single band that Selleasy covers with one flat $9/mo starting price. Selleasy's listing doesn't break out further named tiers beyond that starting number, so what a store doing 400 or 1,000 orders a month would pay isn't published on the same page.
The pricing tables tell you what each plan costs. They don't tell you what the two apps are actually built to do differently — and that's where the real choice lives.
Wiser AI's documented edge is AI-driven recommendation matching, per its own listing — the promise being that matches adapt rather than following fixed rules. Selleasy's documented edge is different: frequently-bought-together recommendations shown across three separate placements — the product page, the cart, and post-purchase — pulling from the same underlying logic. A store betting that matching accuracy matters more than placement count leans toward Wiser; a store that wants upsell surfaces at every step of the funnel leans toward Selleasy.
Selleasy publishes a single number for its paid tier: $9/mo, full stop, once you're over 50 orders a month. Wiser AI instead names three separate bands — $9/mo, $19/mo, $49/mo — tied directly to order-volume ranges up to 500 orders/mo. That means a store's exact monthly order count predicts its Wiser AI bill with more precision than Selleasy's listing currently allows for anything above the starting price.
This is the one place the two apps are genuinely alike rather than different. Both free plans are gated by monthly store order counts, and both renew every month — neither is a one-time lifetime allowance that permanently expires. A merchant comparing these two specifically doesn't need to worry about a "spend it once" trap; the real decision is the matching mechanic and the pricing shape above the cap, not whether the free tier survives past month one.
Neither free plan is free of a real cost. Both vendors have simply chosen to charge it in a different way.
Selleasy's cap is measured against your store's entire order count, not the slice its own recommendations actually drove — a busy month elsewhere in the business can tip you into the $9/mo tier even if the upsell widget converted nothing at all. And once that happens, Selleasy's listing doesn't show what comes next in the same detail Wiser AI does: there's a single named starting price, not the stepped, order-range breakdown Wiser AI publishes all the way up to 500 orders/mo.
Wiser AI's four named bands are genuinely more transparent than a single flat number — you can predict the bill at 80 orders or 250 orders precisely. But that transparency stops at 500 orders/mo, the top of the published range in its own listing. A fast-growing store crosses three separate price increases just to get there, and what happens past 500 orders a month isn't stated on the same listing you'd be comparing against Selleasy — that's a gap to check directly with Wiser AI before scaling past it, not something to assume.
| Use case | Better fit |
|---|---|
| Want recommendation matching that's explicitly AI-driven, not rules-based | Wiser AI — this is its documented specialty |
| Want cross-sells shown across product, cart, and post-purchase in one app | Selleasy — its documented placement breadth |
| Want predictable pricing that scales in small, published steps with volume | Wiser AI — four named bands up to 500 orders/mo |
| Selling internationally and want broad market/language coverage in the free tier | Selleasy — its listing specifically claims this strength |
This comparison is published by OrderMAX, so treat this section as a vendor pitch, not neutral advice — the rest of the page above it is not. OrderMAX is a separate free Shopify upsell app with no order cap and no paid tier to graduate into, sidestepping the volume caps both Selleasy and Wiser AI eventually hit. It doesn't match Wiser AI's AI-driven matching or Selleasy's placement breadth — it's a simpler tool for a store that wants upsells running with nothing to hit a limit on.
Tier 2 — named third party, self-reported. AfterSell's aggregate merchant data reports an average 9.74% AOV lift from post-purchase upsell offers specifically. This is vendor-reported aggregate data, not an independent audit — treat it as directional.
Tier 3 — industry benchmark. McKinsey's widely cited analysis attributes roughly 35% of Amazon purchases to recommendation-driven cross-sells. This describes one platform at extreme scale and personalization depth; it is evidence the mechanism works broadly, not a forecast for any specific Shopify store.
What this evidence does not say: neither figure was measured on Selleasy or Wiser AI specifically, and no independent study has run the two apps head-to-head on matched Shopify stores. The category evidence supports "recommendation-driven upselling generally lifts AOV" — it says nothing about whether AI-driven matching outperforms broader placement coverage, or by how much, for your catalogue. That gap is exactly why testing the free plan of whichever app fits your use case is worth doing before either store pays for anything.
Neither wins outright — they solve the comparison differently. Selleasy is stronger for frequently-bought-together recommendations across product, cart, and post-purchase, plus broad international support. Wiser AI is stronger for AI-driven recommendation matching and pricing that steps up gradually across four tiers instead of one flat jump. The right pick depends on which mechanic and pricing shape fits your store.
Both cap their free plan by monthly store orders, and both renew every month rather than expiring for good. Selleasy states "up to 50 orders/mo," counting your store's total order count. Wiser AI states "for stores with 0 to 50 monthly orders." The cap unit and reset behavior are effectively the same between the two.
Wiser AI's own listing breaks its paid tier into three bands above the free plan: $9/mo for 51–100 orders, $19/mo for 101–300 orders, and $49/mo for 301–500 orders. Your monthly order count determines which band you're billed at, and the price rises in three defined steps rather than jumping straight to one number.
Selleasy's listing states a single starting price: $9/mo once a store passes 50 total orders in a month. It doesn't break out further named tiers beyond that starting price, so what a much higher-volume store pays isn't published on the same listing.
Selleasy counts your store's total order volume, not just orders the app itself influenced — general sales growth alone can push you past the cap. Wiser AI's listing describes a similar measure: stores with 0 to 50 monthly orders qualify for free, based on overall monthly order count rather than upsell-attributed orders specifically.
Wiser AI. Its listed advantage over a plain rules-based recommendation tool is AI-driven matching, per its own App Store listing. Selleasy's strength, by contrast, is documented as breadth of placement — frequently-bought-together recommendations shown across product, cart, and post-purchase — rather than a claimed AI matching model.
As of the dates each listing was checked, Selleasy (Upsell & Cross Sell) shows 4.9 stars across 2,525 reviews (26 August 2026), and Wiser AI — Upsell & Cross Sell shows 4.9 stars across 513 reviews (27 August 2026). Selleasy carries roughly five times the review volume of Wiser AI.
At 200 monthly orders, Wiser AI's published ladder places that store in the $19/mo band (101–300 orders). Selleasy's listing states only a single $9/mo starting price above 50 orders, with no published breakdown for higher volumes — so at 200 orders, Selleasy's stated price is lower, based on what each listing currently discloses.
Yes — OrderMAX is a separate Shopify upsell app, also published by OrderMAX, the site hosting this comparison. It's free with no order cap and no paid tier to graduate into, though it doesn't match Selleasy's placement breadth or Wiser AI's AI-driven matching in their respective specialties.
Read the full listings, current pricing, and merchant reviews directly on the Shopify App Store before you install anything.
Or try OrderMAX's free plan →